THE MOST PASSIONATE FOOTBALL TRIPS ON EARTH.

Looking FC, a brainchild of football legend Eric Cantona, offers unparalleled football travel experiences for ardent fans. Cantona brings his passion for the sport into a curated collection of four-day trips that immerse fans in the heart and soul of football communities worldwide. We crafted a refreshed visual identity system for Looking FC that captures the essence of the passionate football journeys. The new identity balances bold, dynamic visuals with a sense of authenticity and community spirit, reflecting the core values of the brand, to embody the charisma, soul, and passion of their unique travel experiences, and emphasizing the emotional and cultural richness of football fandom.